Tag: marketing

  • The Best Way To Get Even

    The Best Way To Get Even

    Yesterday was my last day at PlayStation. I could write a book about all the “character building” moments that happened. And thanks to a dear friend, I found the best way to get even.

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  • How to Build Your Personal Brand

    How to Build Your Personal Brand

    Let’s say you know what you want to be known for. You also know what you have (and don’t have) to advance this personal branding journey. The next step is choosing a platform. You will most likely choose multiple platforms. Social media platforms, in particular, are free and easy to use. You may find yourself…

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  • Auditing Your Personal Brand

    Auditing Your Personal Brand

    Head’s up. You can’t effectively change or improve your personal brand without first understanding its current status. This requires an audit! One of the best ways to analyze your personal brand is do a marketing SWOT analysis – strengths, weaknesses, opportunities, and threats.

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  • The Big Question to Building Your Personal Brand

    The Big Question to Building Your Personal Brand

    In July 2015, I delivered a marketing workshop at Juniper Networks. Several friends and family asked me to share online so I broke down the content into three blog articles. Today, I focus on the first topic: why personal branding matters. I love personal branding as a topic because everyone has one. Whether you’re at…

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