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Reflecting on the Past 5 Years
In 2006, I made a very difficult decision. No, I’m not talking about when I got married (if anyone knows my wife, that decision is a no-brainer). Rather, I decided to give up the lawyer career path. Did I just waste my law school education? Dare I even think about all the money, time and
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MNW 25th Anniversary
25 years of being in business is a huge deal for companies. And my firm is no different.
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Parable of the CEO and the Fisherman
One day a CEO of a major corporation was on vacation, and stumbled upon a fisherman coming back from his daily catch. Intent on striking up a conversation, the CEO asked what the fisherman’s day was like. “Well,” says the fisherman. “I go out in the mornings, spread my nets, and wait for a catch.
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Communicating Effectively
We may have fantastic ideas and solutions for positive change but these things are useless if we cannot communicate effectively. For a marketing communications strategist, communication skills are essential to inform and persuade partners and clients to take action. Whether this is executed through business intelligence or marketing collateral, the ultimate objective is to provide